Stationery Industry: Technology is the core issue - stationery, office supplies - office supplies industry
Overall, our country Stationery Industry in the design of development is still relatively backward. And Clothing And so different, stationery industry has not more professional research and design institutions, only regional association of design are also companies themselves.
Our stationery main problem is the lack of technology and invention, leading to the appearance of the product we can only make a fuss. Now we are in the stationery market, you can see with a pen, a lot of details on differentiated products, different brands, but in fact similar. However, in terms of core technology, we and Japan, and Europe is too great, such as Park, ballpoint pen and Gel pen The document beads, manufacturers must often buy foreign patents can do. Stationery products, technology of our country is backward, that in recent years in development, but also still in progress, other countries such as India or even more than us.
Two decades ago, our understanding of stationery is pen, ink, there is no design at all, can be used as long as you can. Some state-owned stationery factory, can produce no more than is now copy paper, ink pads, Paperclip This can not keep up the market develops. The 20th century, the early 90s, import stationery market, our producers can follow the copy, on behalf of the process, this time began to concern the design of stationery. In the familiar complete design and production processes, the recent years, with the opening up of domestic cartoons in derivatives on the professional development of our stationery products for students, the progress in the larger design, such as "Naughty Blue Cat 3000 asked, "" Pleasant Goat and Big Big Bad Wolf "These cartoons have developed their own stationery products, and many are patented.
On the development of perspective, stationery, or to resolve patent issues. Now we are not big imitation of new products abroad, because foreign manufacturers have more stringent checks may involve legal issues. But another problem came out, that is, when domestic manufacturers will sell out new products, other manufacturers have also followed the imitation, in the imperfect domestic administrative law enforcement cases, very few companies own innovation. China's stationery products, and Taiwan are compared there is a big gap, we still remain in the generation of the main processing stage, to the big brands do OEM, so prices and profits are the difference between firms with patented many times.
On the development of point of view, to recognize our industry to the positive trend has developed. Our association will organize the Chinese Stationery Design Competition. But must admit, at this stage of such competition is focused on design, usability is low, but this can be seen, the industry is in the effort. Stationery manufacturer in China now, some have been good developments, such as heart, music and beauty, and morning are larger companies, some of them have been listed, there is still Shuter and some small and medium manufacturers, although small, However, aspects of product design more prominent.
Short, If you want to catch up with the world advanced level of stationery design, we at least go through 20 years of development. In this process, enterprises should avoid excessive competition in the case of low-level problems, and now many of our products are homogeneous, multi-brand, but in fact are the same type of product, new R & D too little. We can understand the helplessness of doing business, because they have to ensure the survival, to talk about the development of which related to input costs and market returns, not simply a few more designers can be resolved. But in the long run if the stationery industry want the development to be done or material used and the core of a breakthrough technology advances, this is the most fundamental way. Now we are industry associations, the media are all concerned about the various aspects of stationery manufacturers in the original development, believe the prospects are getting better. Of: Angela Lee stationery Association Director-General in Guangzhou
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